Welcome 2014 with a Bang! Tips for Small business and Startup Entrepreneurs

Another year means another set of challenges. And while most of us are busy wrapping up our year and celebrating everything we had in the past, it’s also the perfect time to think ahead and welcome a new beginning.

New trends, new economic activities, new business goals – the year ahead has a lot in store for us, but whether or not it can work to our advantage depends on how well we prepare for the best. If you are a wholesale shoes business owner or a start up shoe retailer, starting the year right can affect the direction and the success of your business in the next year. Make 2014 your best year ever by planning ahead, learning from the past, and keeping yourself updated about the industry.

Here is short of list of things you can do to keep your business running at full speed this year of the horse.

1. Have a Clean Slate

Welcome the New Year with a clear mind by getting rid of unfinished business before the year ends. Pay your employees, settle dues and bills, and clear out seasonal inventory. Make sure all your transactions are completed and time bound projects are finished before planning for the next set of activities for your business. This will help you gain more perspective and clearer view instead of carrying past problems to the next few months.

2. Get rid of clutter in your store

After the chaos and the stress of the Holiday season, allot a certain day or time when you can close down the store for a round of thorough cleaning. You can get rid of clutter, throw away discarded boxes and clear shelf away from damaged shoes or . After all the unnecessary items are taken away, you will surprised how much your shoe store has and you can have more space for new collection.

3. Update tools and equipment

Do you have tools or other items in your store that need to be replaced or repaired? Take time to update your shoe display shelves or window display to suit the season. Check the conditions of equipment being used to ensure safety and security of your store. Make sure your wholesale shoes business is ready to accommodate new customers and improve the quality of service to further your brand in the year ahead.

Look forward to a more fruitful and successful days ahead and prepare your business for the challenges of the coming year.

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Getting it Right: How to Handle Haggling Customers

Holiday shoppers always want to find a good deal. With the economic issues in the country today, shoppers are giving more and more value to their money and are finding ways to save as much as possible. Some money savvy customers even come up with different creative ways to save like shopping at online stores or haggling for a lower price.

Coming face to face with a haggling customer requires good negotiating skills. If you are into wholesale shoes store business or retail store industry, haggling the right way is necessary to protect your sales and engage customers at the same time. While this can be a little daunting for business owners and startup entrepreneurs, it can also be used to turn one time customers to loyal patrons. 

Here are some tricks to help you get the best out of haggling customers.

1. Negotiate your way

If you are setting up a booth at a trade fair or charity events, be prepared to face haggling customers. Find a way to put yourself on equal footing with your customers by resisting low-ball offer but by coming up with favorable price, instead. Don’t just turn away from customers who offer low price but courteously decline by highlighting the value of your products. 

2. Know when to give in

When you’re faced with hagglers, it’s best to know when to negotiate and when to just simply give in. If you see an opportunity to gain loyal customer, then you can freely cut off small amount off your price or offer better deals instead. Work hard to negotiate a better price but learn when to just let your customer walk away happily with their savings.

3. Think quality

One of haggler’s favorite strategies is finding flaws in the product they want to buy. Don’t instantly give customers the chance to offer low price by highlighting the value of your items. Mention the quality of the materials used in the shoes you are selling and the competitiveness of your pricing compared to other retail store.

4. It’s not about the money

Most of the time, they are not really after the small amount that they are going to save. Sometimes they haggle to enjoy the feeling of having something to say about the price of the products they want to buy. Instead of just negotiating with your customers over a small price off, you can also throw in extras that will cost you less than dropping your price. When they finally realize that they are getting the best deals from your store, they can happily walk outside your door and come back for more.

How about you? How do you handle hagglers in your wholesale shoes store or retail store? 

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How to Have a Worry Free Vacation for Entrepreneurs

Have you finally convinced yourself that you deserve a break from your wholesale shoes business or startup retail store? Well, maybe it’s about time!

If you’re a startup entrepreneur, you may have experienced a boat load of stress over the past year. Definitely, you can use a few days off with your family or friends. Although it’s ideal to just pack up your bags and leave, small business owners are notorious for not taking vacations over the years. Even those who do take time find it difficult to relax while on vacation.

Learn how to resist the urge to make a client call, check your mails or worry about everything going wrong while you are gone on a holiday. Think about the beach or your favorite holiday activity and just enjoy your vacation.

Here are some ways how to enjoy your vacation:

Create a Schedule and Stick with it

Maybe you have promised not to open your email over your five day vacation but failed to keep it as soon as you rode the plane. Keep yourself from feeling guilty by dedicating a time to check and reply to important emails and be on the loop. Keep it to a minimum and shut down your laptop and keep it away when you’re done. It takes a little discipline but the result can be rewarding for you and your family.

Trust your Employees

If you have given them the right instructions and if your vacation is planned in advance, your staff can actually manage a few pleasant days without you. Assign a point person whom you can trust to keep the business running until you’re back from your vacation.

No Business Calls

Call your wholesale shoe suppliers, settle bills and notify your clients the day before you go on your trip. Tell them that you will be unreachable in a couple of days and encourage them to leave an important message for you if something important comes up. Make sure to give them a call after the Holidays to resolve any possible issues as soon as possible.

Keep Family First

Focus on your family and your vacation. Give them the attention they need from you. This is the best time to make up for those late nights at the office! Don’t miss the opportunity to play with the kids, spend intimate moments with your other half and create fun memories! These small things will surely help you feel better and more inspired as you come back to work after the holidays.

Just consider this as a gift to yourself and your family. After a few days off, you will gain a better perspective and feel more charged to work again. 

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Entrepreneurs Need a Vacation, too! 5 Ways to Have a Break this Holiday

The holidays may be a golden time for shoppers because of amazing discounts at online wholesale shoes stores and fashion boutiques. But the sudden increase of enthusiastic buyers can be a little overwhelming for small businessmen and start up entrepreneurs.

A good amount of rest from the daily stress of owning a shoe business can help entrepreneurs perform better and think more clearly. While it’s ideal to just pack your suitcase and book your ticket to your favorite Holiday destination, most start-up entrepreneurs can’t afford that kind of luxury. There is always so much to do and stepping out of the door and leaving everything behind is sometimes just too much.


However, Holiday season is definitely not the best time to be stressed out. Here are some of tips you can do to get a simple but well deserved break this time of the year:

1. Plan ahead
Even before the Holiday rush kicks in, make sure you have a clear idea about your plans and goals for your wholesale shoes business. Jot down a marketing strategy, get new stocks and redesign your store, but don’t forget to include Holiday vacation and breaks in your schedule. Have the decision to reward yourself and your team for all your hard work and look forward to it everyday!

2. Get an extra hand
Are you expecting an increase in volume of customers this Holidays? Bring more people in your team to accommodate more shoppers. Adding someone behind the counter will help avoid having long queues, and having another temporary shoe clerk is a great help in assisting a large crowd.

3. Plan Fun Holiday Events
This time, it’s not just about your customers. Plan an event where everyone in your company can have fun. Keep the celebration small, but fun and meaningful. Thank everyone in your team and give rewards when it is due. Bring in delicious food and enjoy the blessings you had the past year.

4. Train another “You”!
While it’s not easy to trust your staff to handle the store themselves, doing so can buy you some time to relax and de-stress. Train your most competitive employee about the things to do in your business and how they can help whenever you need to take some time off for coffee dates or over the weekend vacation.


There is a ton of stress that comes with the holiday season and a business can definitely add that much more. Remember to simplify things as you get busier and know when to take a break whenever necessary.

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Fit for the Red Carpet: Velvet Shoes

Some big events this season call for red carpet-ready shoes. With all the Holiday parties and celebrations, it’s best to be prepared by getting the best footwear that spells elegance and luxury. When shopping for the shoes that you’re going to wear in some of the biggest events in your life this year, the rich color and lavishing texture of velvet shoes can easily come to mind.

One of this year’s biggest Holiday trends, velvet shoes has become extremely popular among the celebrities, bloggers and icons in the fashion industry. From sky high heels to comfy flats, the extravagance of this footwear is a perfect match for your chosen Holiday outfit. To top it all, velvet shoes are also available in different shopping malls and wholesale shoes stores in very affordable price.

Can’t wait to wear this plush footwear? Here are some quick tips to let you walk with style while wearing velvet shoes.

1. Add some sparkles

Pick something that has sheen to it to come up with a chic and playful look. If you’re going to a casual event but still want to dress up a little, charming velvet pumps with studs and sparkling details on it can be your best bet. Get your finest cocktail dress and slip on a high heeled pumps then complete your look with minimal and tasteful accessories.

2. Play with contrasting colors

Pair up a stylish white dress with an impressive velvet black booties for that sleek and neat fashion ensemble. High contrast trend is totally hot this year so you can definitely give it a go when attending corporate parties and events. Another fashion tip: if you’re wearing boots with gold chain or zipper on it, you can match your accessories accordingly for that fashion forward attitude.

3. Wear it over printed dress

What makes velvet wedge shoes or pumps one of the go to shoes for the red carpet is its versatility. It can fashionably look great with any prints without getting lost with all the details. If you’re in the mood for dress in floral, geometric or animal print, you can fashionably do so with this famous lady’s footwear.

Our wholesale shoes collection this season is filled exciting footwear that can easily find its way to your closet. Go to our website and look for stunning velvet shoes for your next red carpet event!

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Keep it Looking like Brand New: How to Care for Shoes

There are two things that you can never have too many of: good friends and good shoes.

Maybe that is why ladies are known for having different pairs of shoes, with some having more than 10 pairs of pumps, sandals, boots and flats, in her closet. There’s no shame in it. Shoes are good investment, right?

If you’re really determined to collect different pairs of shoes, whether it’s branded or bought on a shoe sale, it’s highly important that you know how to keep them in shape. A well maintained luxury shoes or wholesale shoes for women can last longer period and can look brand new even after months of use.

Here are some tips on how you can care for your high heels.

1. Keep it Clean and Dry

After a day of walking on the road, partying or battling with the rain or snow, it’s always a must to clean and dry out your shoes. Some ladies, who do not spend extra minute to clean their shoes, get the surprise of their life when their shoes get irreparably damaged.

Prevent this from happening by gently wiping dirt and dust off your shoes after a long day. Stuff old newspaper inside your shoes and booties to absorb the moist and maintain the original shape of your shoes.

2. Watch the floors you’re walking in

There are shoes for the red carpet and shoes for the rough road. If you want your shoes to last, you have to know the difference. When you’re wearing single sole pumps or stiletto shoes, try not to wear out the soles and the heels by avoiding rocky pavement. If you’re going for a long walk, opt for sturdy flats or wedge boots instead.

3. Have the right storage for your shoes

Sure you can leave your shoes on the stairs, under your bed or near the doorsteps, but having a dedicated space in your room for your shoes can help in keeping it in shape for a longer period of time. Invest in a quality shoe rack or shelf for your wholesale shoes and organize them accordingly.

4. Wear them regularly

Shoes tend to get old and crisp when it’s not worn regularly. To make sure that your shoes are looking good and doing well, wear it at least once or twice a month. This is also a great chance to allow your favorite shoes to breathe and rest for a day.

Got more shoe loving tips? Share it with us!

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Wholesale Shoe Trends: Ankle Strap Shoes

From the runway to the streets, high fashion shoes with ankle straps are becoming more and more popular to shoe loving ladies. The way it fits everyday casual office wear to weekend outfit makes it a perfect option for our fashion forward ladies. Dress up an average outfit into something chic and stylish with stylish pumps and dressy sandals with thin and feminine ankle straps.

Photo source: fabsugar.com

With a flattering effect that is sure to make your legs look leaner and longer, this shoe trend is definitely something that you should not miss. Our New Arrival page at Ceriwholesale.com is filled with lovely wholesale shoes with ankle strap that you can use in attending parties, or just going for a stroll on weekends.

Here are our top picks!

Blush Wholesale Pumps

A beautiful cocktail dress deserves to be paired with equally lovely shoes. Perfect for attending weddings, debuts and dinner dates, these lovely shoes will surely complement your fair skin. Flatter your feet with a flesh-toned ankle strap shoes for long, lean looking legs. Ankle strap shoes can be worn with skirts, dresses, pants or walking shorts.

Tiger Print Pumps

This animal print pumps deserves to be on the red carpet. With the perfect mixture of femininity and fierceness, these shoes can surely steal the show and can capture the eyes of ladies around you. Boasting a six inch heels and two inches platform, with smooth upper and a removable ankle strap, you will definitely be more confident in these wholesale shoes.

Velvet Red Pumps with Ankle Strap

Highlight your sexy side with these red velvet single sole pumps. The added bow tie and sparkling stars on top of this footwear added a chic and cute detail that everybody will surely love. Also available in colors black, light taupe and blue.

Never slip out of your shoes ever again and strut with ease knowing your foot is secure. Visit our website for more trendy wholesale women’s shoes and never run out of shoes to wear everyday.

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3 Essential Tips for Online Shoe Retailer this Holiday Season

With the presence of smart phones and tablet pc, more and more customers find online shopping as a way of life. Aside from virtually avoiding the crowd and traffic of Holiday rush there are a lot of other advantages of shopping online that no physical store could ever match. Everything a woman may want on her shoes when it comes to designs, sizes, materials and style is easily available with just a click of a mouse. If you’re a shoe retailer, taking advantage of this on going trend is a great leap for your business.

photo source: themarketingrobot.com

However, building your brand online is not a piece of cake. It takes a lot of patience, an unbeatable marketing strategy, customer service and quality products to win the competition. Aside from that, hiring an expert or having a technical know-how on how to sell wholesale shoes on line is also a must.

Take your business to the next level with these simple tips for your online shoe stores.

1. Get Social
Social media sites such as Facebook, Google Plus and Twitter are just some of the favorite hangouts of people on line. Promoting your business using these social media sites, along with other popular platforms like Youtube and Pinterest, can help you establish your business faster. Interact with your audience to grow considerable number of fans and followers. After a while, the word of mouth and recommendations can surely help you get on top of the game.

2. Offer Free Shipping or Gift Wrapping Services
According to research, customers value free shipping services than a regular price cut on wholesale shoes and other fashion items. Offer a free shipping service and choose the best shipping company that delivers efficiently to build the confidence of your customers. You can also offer to gift wrap some items that will be delivered as gifts especially during the Holiday season.

photosource: businessinsider.com

3. Get customers informed through useful contents
Another way to improve your brand’s authority is by creating or sharing useful and relevant contents in your website or Social Media platforms. You can write blogs and articles that answer the most popular questions about shoes or give quick tips on how they can wear some items on your website. Write about Holiday shoe trends and styling tips and encourage your customers to share their thoughts as well.


The internet offers endless possibilities when it comes to small businesses and start up entrepreneurs. Grab the opportunity to improve your brand and get ahead of competition this season.

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Shoe Shopping for Office Parties? Read this first!

It’s the day to let your hair down, ditch the office uniform and get rid of that usual black office shoes. Everyday office wear can be pretty restricted because of some regulations, but at least once a year, we’re all allowed to dress differently and have fun with what we wear. Holiday parties is about getting a little tipsy, dancing till you drop and having fun after all!

While we still have to try our best to behave during Holiday parties, it’s also the best time when your officemates will show up in their carefully planned outfits. So instead of just picking up your usual weekend dress and shoes, why not hit your nearby wholesale shoes store and grab a new pair of high heeled pumps to glam up your party dress.

Here are some quick tips to help you through your shoe shopping!

Plan Ahead!

It’s just a one day event but you surely want to leave an impression to your workmates about being well dressed outside of your office. Research on what’s in by looking at online wholesale shoe stores and shoe blogs for trendiest footwear in the market.

Save Up!

Let’s admit it. A good pair of women’s shoe can be pretty expensive but investing on high quality footwear can save you from foot aches and other foot injury. It can specially make you look extra fashionable in your Holiday outfit and can help you look more presentable in front of your colleagues and bosses.

Choose Comfort

Wearing sky high heels can totally look sexy but having to walk barefoot after hours of dancing and walking, can look a little offbeat. Stick to mid high heels or bring extra flat shoes so you can have fun as much as you want. 

Think Neutral

Because we’re sure office party is not the only party you’re going to attend to this season, it’s best to keep your shoes in neutral shade of color. This way, you can easily change your dress and wear the same footwear to different occasions. Aside from black dress shoes, you can also go for pumps in royal blue, nude, silver or white.

Take this opportunity to show off your personal style. Shop for the trendiest wholesale shoes at Ceriwholesale.com and discover gorgeous shoes in a very affordable price. 

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Get These Lovely Bow Shoes at Ceriwholesale!

There is something about ribbons and bows that can turn even the most usual looking shoes into chic and fashionable footwear. Whether it’s everyday casual shoes, office shoes or high fashion party shoes, a lady can surely use some whimsical bow tie on her foot. From fashion runways to the streets, shoes with lovely piece of bow can easily win the hearts of many shoe lovers.

Flats, pumps or sandals with bow, big or small, are popping out in every department store or shoe boutiques. They add a romantic vibe to bridal shoes and a little elegant flirtation to women’s dress shoes. No matter what the occasion is, you can find affordable wholesale shoes with lovely bow that goes well with your outfit.

Looking for wholesale bow shoes? Here our top picks!

This elegant velvet pumps will surely brighten up your mood. The lovely mustard color of this woman’s shoe will surely make everyone looking at your toes. Grab your favorite evening dress and make it work with these lovely shoes and add a couple of accessories for that perfectly pulled together look.

Choosing what shoes to wear to a party can be real challenging. But these lovely wholesale red shoes can make looking fashionable become easier. Enjoy the added height and walk with a confident stride when you wear these lovely shoes, accentuated by an embellished bow.

Your delicate feet deserve to be adorned by fabulous shoes. Made even more superb by a cute bow, this pair of women’s pumps can be worn with your best evening dress or little black dress. Wear something a little above the knee for that playful and chic look.

Office shoes need not to be dull and boring with this pair of shoes from Ceriwholesale. Slip on this lovely singe sole pumps, beautifully outlined with the color white and finished with an innocent white bow and enjoy looking fashionable even in your office uniform. You can also shift from your usual office attire to a lovely evening wear for an after office date without spending extra effort on your footwear.

Here at Ceriwholesale we have a lot of stunning wholesale shoes that are made to impress women from all walks of life. Get yourself updated with the latest shoe trends when you shop at our online store.

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5 Things You Need to Own to Care for Your Boots

When it comes to the chilly weather of fall and the freezing nights of winter, a pair of leather calf boots or knee high boots is probably your best friend next to heater and a hot cup of coffee. It allows you to comfortably walk through your everyday errand and keep your toes warm on your way to the office. With the available designs and styles, boots can even keep you looking great despite the weather.

However, the rain, snow, mud and extra miles of walking can pose some danger to your beloved boots. Equip yourself with the right caring tools and spend some quality time to care for your boots. This will not only make your shoes look less abused but will also let you save money on repairs. Instead of buying more pairs from a nearby wholesale shoes store, why not just invest on a proper caring tool for your boots.

Here are 5 things you need to own to care for your winter footwear.

1. Cedar Boot Tree

After a long day, take off your boots and slip a cedar boot tree into each shoe to absorb the moisture quickly and naturally. If you happen to get your boots wet, make sure to put the boot tree within an hour to avoid ruining the shape of your boots.

2. Boot Bag

Boots is even more difficult to pack when traveling that you specifically need to invest in a proper bag that is big enough to cover the whole thing. This will save your boots from being scuffed up by belts, zippers, jewelry and other sharp object in your luggage. More than anything else, it will also protect your clothes from the dirt in your boots.

3. Leather Conditioning Products

Dabbing it on your shoes seals them from water and can recondition the leather to make it look better after a long day. Take note of different chemicals used in conditioning products to keep your boots from harmful elements.

4. Brush and Cleaning Bar for Suede Boots

Suede materials need a special care. So if you own a couple of suede ankle boots and dress boots, a brush and cleaning bar is definitely a must have on your cleaning tools.

5. Travel Kit

When traveling during the Holidays, it’s always safe to secure a boot care kit wherever you go. Include a brush, cleaning bar, conditioning products and cloth for cleaning you boots.

Save yourself from often trips to wholesale shoes store by taking care of your boots. Invest in proper shoe caring kit and enjoy your favorite footwear for a longer period of time.

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Why Shopping Shoes with Your Best Friend is a Great Idea

Let’s admit it. Shoe shopping is a lot of fun but it can also be stressful sometimes. From deciding what kind of shoes to buy, to going from one shoe store to another, to trying on different shoes and lining up to cashier, it pays to have someone with you in this crazy journey. So before you hit the nearest wholesale shoes store or shoe boutique near you, why not pick up your phone first and call your best shopping buddy.

Here are some other reasons why shopping with your best friend can help shoe shopping easier.

photo source: sodahead.com

1.       She knows what you really want

Unlike your mother or your boyfriend, your girl best friend can give you an advice that can be close enough to what you want. Because of years of being together, she can suggest a pair of sandals, or pumps that can fit your personal style and taste. She’s most likely to understand your needs and can easily pick up shoes for you without being imposing.

2.       She can be completely honest with you

When we want to try shoes that are far from our usual, we definitely need someone who can be brutally honest about how well it looks on our feet. That person can tell you that yellow is not really your color and that knee boots only make you look even shorter without hurting your feelings.

photo source: flickriver.com

3.       She can stop you from making wrong purchase

She’ll tell you to drop a shoe you think is lovely but doesn’t exactly fit your feet and she’ll tell you when a pair of wholesale shoes is overpriced. She’s also quick to tell when a sales person is just trying to get you with her sales pitch and will remind you not to buy shoes that are too tight or too high for you. Please remember to thank her later.

4.       She’s willing to wait as you try on different shoes

If you’re the kind of girl that is very picky when it comes to shoes that you wear, having a best friend with you can save you a lot trouble. She will let you try on different shoes and will help you examine each pair with her scrutinizing eyes. You won’t also hear her complain when you want to visit one shoe store from another.

Make shopping more efficient by doing it with your best friend and treat her with a sweet cup of coffee after a day of hard work. 

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3 Habits That Are Hurting Your Shoe Business

It’s always there but sometimes it’s hard to notice the small things that are negatively affecting your business. These small bad habits can hinder productivity in your business and can even turn off your potential customers. If you've noticed something off about your wholesale shoes business or retail shoe store, it’s time to reconsider your everyday habit that might affect your business.

When you’re finally able to pinpoint the cause of problem, you can easily take the necessary steps to minimize its effect in your business.

Take a look below and see if you've been doing these little things that affect the quality of your business.

1. Not Communicating With Your Staffs

No matter what kind of business you have, it’s important that you maintain an open communication line with your store staffs. This will make planning and execution of different marketing programs easier and can help avoid loss of sales for your shoe store. Good communication can also help your staffs perform better especially when you are not around to supervise them.

2. Being disorganized and untidy

Customers will come over and try different pairs of shoes before they finally make a purchase. They often won’t consider putting everything back to where they get it that your store will eventually become a mishmash of pumps, sandals and boots. Train your staffs on how to keep your store organized as much as possible and install shoe shelves that can make organizing shoe display a lot easier.

3. Overpricing

Do you sell your shoes at competitive price? Are other shoe stores in your area put it on the same price? If you've been over pricing your products just to get more sales, you will eventually lose a large number of your costumer. Make sure that all your product and services are rightly priced to fit the purchasing ability of your customers. Go for small and fast revenue than big yet slow sales.

There are other things that might be hindering the success of your shoe business. Take note of your small everyday practices that needs improvement and decide on different ways to address it.

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Work Your Way to a Successful Shoe Store this Holiday Season

Few days from now, we will experience an increase in foot traffic in shopping centers and department stores in different parts of the country. This, along with the installation of colorful decorations and playing of Christmas songs on the radio, is just another sign that Holiday season is officially here. If you’re a wholesale shoes store owner or a local shoe retailer, this season is a great opportunity to make more sales and build connections with your customers.

However, making the Holiday season fruitful for your business takes a lot of preparation and hard work. But with the right planning and execution, you will eventually realize that everything is really worth it. Have your businesses running in full gear and take advantage of this season. Here are some tips to help you work your way this holiday season.

Be Organized

I know it’s easy to be overwhelmed with the sea of people visiting your wholesale shoes store this Holiday season that is why it is even more important to have everything organized. Make sure to organize your display according to what ladies may need most and include a label and tag price clearly to make shopping easier for your customers.

Update your Marketing Tools

Are you using brochures, flyers or social media for your business? Take time to update your promotional tools to fit the mood and the season. Remember to keep your company information accurate and free of any typographical error. Holiday season is a great opportunity to promote your business so you can establish connection that can help you get through even to the off peak season.

Be aware of the trends

Fashion is always changing. What worked last year may not work for your shoe store this year. Keep yourself updated with the trends by reading blogs, looking at different fashion websites or keeping an eye on popular personalities and fashion icon. If you’re going to look online, you will see a lot of fashionable yet affordable women’s wholesale shoes that can fit your store this season.

Watch out for competitors

Know thy enemies. Take note of their holiday promos, how they reach their target market and how they price their shoes. This will give you a clear guide on what to do in your shoe store and how well you do in the competition. Although business is all about providing the best product and services, knowing who and what your competitors do can help you do better in this industry.

Whatever you plan to do this season, remember that your efforts must result to a long term success for your business. Don't forget to enjoy your holidays!

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Complete Your Boots Collection with These Five Women’s Boots

Boots is every woman’s must have during fall and winter season. If you have a collection of different types of boots in your closet, you can surely survive this season by mixing and matching it with your entire fall outfit. Make sure to dedicate some time to visit an online wholesale shoes store or a nearby fashion boutique to get the best pair of boots for your fall fashion needs.

Invest in good pairs of boots and you will never run out of great things to wear this fall season. Wear it with skirt, dress, jeans or simply anything to glam up your fall outfit. To give you a quick guide on what you should have in your closet this season, we put together a short list of five different types of boots to include in your closet.

1. The Sleek and Sexy Black Boots

On top of our list is the most versatile and sexy black boots. If you’re new to wearing boots, black booties or ankle boots is enough to get you through office wear and weekend getaways. It works with the most of your everyday casual wear and can surely add some glamour to the usual blouse and skinny jeans outfit.

2. Neutral Boots

For everything else that won’t work with black boots, there’s neutral colored boots. They usually come in brown, beige or grey. If you’re wearing fancy floral dress and wants to keep the attention to your dress, just go for light colored boots. It softens up your look and can help you look more relaxed and youthful.

3. Ragged Boots

Keep a pair of riding boots or combat boots ready for those dress down or too-lazy-to-dress-up days. These types of boots will give you the warmth and comfort you deserve when you just want to enjoy a fuss free day. Pair it with skinny jeans and boyfriend checkered polo and you’re all set for a lazy weekend.

4. Knee High Boots
   
   

Get out of your fashion comfort zone and buy yourself a top quality knee high boots. It gives you great amount of warmth during fall and winter nights while making you look a real fashionista. That’s comfort and style rolled into one!

5. Statement Boots

Instead of just going for your usual black boots when attending a weekend party with friends, why try slipping on a pair of statement boots that will surely steal the show. Think animal print and studded boots and you’re ready to rock the night away.

Update your boots collection today and enjoy shopping for different gorgeous pairs of shoes this season. 

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Holiday Shopping: Get Only the Best Shoes with These Tips

With all the parties and events that will be happening in the next few weeks, it’s great to have a reliable pair of shoes that can make you look great and ensure your comfort while you are on your feet. This is also the best time of the year where shopping malls and fashion boutiques offer great discounts to shoes and other accessories. So if you've been eyeing something on a nearby wholesale shoes store, this is the best time to finally make that purchase!

photo source: flickr user hotdogg3uk

When you visit different shopping stores this season, you can easily spot fabulous shoes in great designs and high quality materials available for up to half of its original price. While it’s easy to just pick up anything that comes cheap, you must also be watchful of some low quality footwear that can be found anywhere. Here’s a quick guide on what to look for the next shoes you’re going to buy this holiday season. 

1. Make comfort a priority

Attending holiday parties and corporate events is a great excuse to wear sky high heels. Even the ones who are not used to wearing high heels take their chances only to regret it later when the party is over. To save your feet from foot sores and sprained ankles, choose the shoes that are wide enough for your feet and has thicker sole for better foot support. When deciding on how high your heels should be, it actually depends on your comfort level and the length of time that you’re going to be on your feet. 

2. Find something Unique

If you’ve been wearing black shoes you’re whole life, why not widen your choices and go for something out of the ordinary this season. Add a variety of style in your shoe collection by getting something that you don’t usually buy the whole year. Get new shoes in different color or style and enjoy pairing it with your best holiday clothes.

3. Focus on the Quality

Some shoes are so just irresistibly beautiful that women tend to buy them without even checking on their true quality. But this holiday make your investment count by double checking the stiches, materials and craftsmanship of your shoes. This will not only give value to your money but will also ensure your safety while you’re on your feet. 

Don’t let the holiday rush get on your way to finding the best pair of shoes. Keep these tips in handy when you go to your nearby wholesale shoes store and reward yourself with the prettiest footwear you can have this year. 

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Keeping the Thanksgiving Spirit Alive: Tips for Small Businesses

It’s the time of the year again to say our thanks and gather with friends and family to appreciate everything we have in our lives. For businesses, it’s also a great time to appreciate your loyal customers and supporters through great discounts, freebies and special promos. However, as people realize the value of shopping during the thanksgiving, it slowly becomes the center of the celebration and becomes more commercial driven just like Valentines or Holidays.

Photo Source: Flickr User ChellebelleCards

On the other hand, we cannot deny how thanksgiving season can easily help wholesale shoe businesses establish relationship with their customers in different ways. But to keep the celebration sincere and exciting, it’s important to keep your customers in mind rather than thinking of the income that you can get from this celebration. Here are some of the things that you can do to make this day special for everyone.

Create a Marketing Plan

Make your thanksgiving run smoothly by carefully laying down your plans including the details of your promos. Determine what you will do to spend this day and who will be the recipient of your programs. You must also decide on how much you’re going to spend on this day and come up with a way to maximize your money. Remember that it’s not about how grand your promo is but how you use it to establish better connections with your customers.

Photo Source: Flickr.com  Tammy Hobbs

Make it Personal

Do you own a business selling wholesale women’s shoes and accessories? You can make the experience extra special by creating a personalized thanksgiving tags, shoe boxes, or packaging for your loyal customers. Handmade tags and DIY card can be made easily by following simple step by step guides online and can be done with your staffs and crews. Write a personal note to send out to your customers rather than lifting from a quote found in the internet.

Be Unique

Every other business around you will surely have their thanksgiving promos that sometimes people will no longer notice any difference. To make your Thanksgiving Day special, you can device a unique way to celebrate it through games, video presentations or through limited time offers to create a great impression to your customers. Highlight the things you are thankful of for the past years and appreciate all those who helped you run your business from the staffs, wholesale shoes suppliers and customers.

When celebrating this special day, it’s best to keep it simple and sincere. No need to have grand promos and programs. Just sincerely thank everyone around you and enjoy this special day.

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Business Tip: Take Advantage of Fall Season to Prepare for the Holidays!

The last few months of the year are usually the busiest for everyone in our country. After wearing costumes for different Halloween parties and preparing Turkeys on Thanksgiving, we also celebrate Christmas and welcome the New Year. For shoestore owners, this season can mean a great increase in sales. However, it can also be a bit overwhelming without careful planning and strategy.

Anticipating an increase in the volume of foot traffic during the holiday season, it’s best to make your business ready to serve the needs of your costumers the best way possible. With careful planning and right preparation, you deliver quality products and services while enjoying the holiday cheers. Here are some tips to help you get by the fall season while preparing for the most wonderful time of the year.

1. Train Your Staffs

The volume of customers during holidays can be overwhelming especially for stores that are selling wholesale women shoes and evening sandals. To make sure that your staffs are competitive enough to handle complaints, inquiries and sales, it’s best to train them and hone them to be an asset in your company. Make sure that they understand the company policies and how you would like them to treat your costumers.

2. Be Sociable

If you think it’s enough to just hide behind the counter, now is the best time to start building relationships with your clients. Make sure to personally greet shoppers and help them in their search for great shoes. This is essential in building brand loyalty and can make you more confident that she will come back to your store for the holiday shopping with her friends and family.

3. Think Ahead

Anticipate possible problems that you can encounter in your business like late shipment, damaged products among many others and think of a way to solve it. Thinking ahead allows you to have plan B, and will ensure the continuity of your operation despite any untoward incident.

4. Celebrate!

While thinking of your business, you should never forget the reason for all these business. Holiday season is the best time to celebrate your business, appreciate your staffs and thank wholesale shoes suppliers. Go ahead and enjoy yourself to keep you away from stress and holiday blues.

Learn more about how you can survive this holiday season in our next blogs!

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Fall Essential: Stylish Brown Wholesale Boots

As the temperature drops this fall season, it’s time to bring out our collection of boots and booties. It’s the best way to keep our toes warm while still being fashionable. With the right pair of boots, you can enjoy styling up your favorite fall outfit and come up with different look for your everyday casual wear. This season, we’ll give you the most stylish and comfortable boots that can let you stand out despite the chilly weather.

Boots comes in different styles, colors and designs. For most women, especially those who live in countries with colder season, it is a must to at least have two to three pairs of boots to go with their outfit. If you’re looking for something to add to your boots collection, we’ve rounded up some gorgeous brown boots that you can wear to the office, to a weekend get together with friends, or to a shopping date with your best buddies.

Wholesale Women Ankle Boots

The smooth suede finish of this ankle boots is made even more gorgeous with scattered studs and buckled strap. Perfect for everyday autumn wear, this ankle boots can be best paired with your fall dresses or skirts. Just remember to wear some leggings in case the weather gets a little cooler. Pair it with your favorite knitted sweater and you're good to go!

Western Style Ankle Boots

Going out for a walk over the weekend? Make sure your toes are properly covered with these western style wholesale boots from Ceriwholesale. With its leather finish and deep down color, it can fit most of your autumn outfit and can absolutely look fashionable with skinny jeans and plain top. Enjoy shopping or having dinner with friends with these ragged yet classic footwear.

 Wholesale Brown Calf Boots

Shopping at your nearby wholesale shoe store can be really exciting this fall season. Just look for quality pair of boots that can let you enjoy holiday shopping and getaways in the most comfortable way. Keep your feet warm and protected with this mid calf boots in color brown. It’s a great addition to your boots collection and can be worn from fall to spring season.

Enjoy shopping for wholesale shoes this fall season and stay fashionable even with the chilly weather. Visit our website or subscribe to this blog for more fashion and business tips!

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How to Choose the Right Evening Shoes for Your Outfit

Deciding what dress to wear to an evening event is just a small part of the preparation. After finding the perfect dress to wear, you still have to choose the right shoes that go well with your outfit and the occasion that you’re going to attend to. When you can finally say that you have found the right pairing, you can definitely become more confident as you walk into any party or evening event.

Getting the right pair of shoes to wear, whether on a casual event or more formal occasion, adds up to your confidence and overall appearance. With the wide variety of shoes available in different wholesale shoe store online or offline, it’s a little difficult to find something that can let you enjoy both comfort and style. To help you with your shopping, here is a bit of advice that can help you find the best evening shoe for most types of dresses.

1.       Find shoes that complement your dress

When shopping for shoes, it’s best to look for something that will complement rather than compete with your dress.  Dress with intricate details means simple shoes and fully embellished shoes can highlight simple style dresses. But if you want to be fashion forward, you can definitely break this rule as long as you are confident enough to wear it.

2.       Check the materials

Evening shoes are often made with satin, rhinestones, or ribbons. Dress shoes, on the other hand, are often made with chains, zipper, studs and other materials. Evening shoes look more feminine and formal compared to dress shoes. If you’re looking for something to wear on evening parties, look for something that goes well with the occasion and the mood of the event.

3.       Always go for comfort

Evening shoes are often made with high heels and thin straps. While stiletto heels brings a more feminine twist to any outfit, it can often be uncomfortable especially to those who are not used to wearing high heeled shoes. To avoid this, you can also check different shoe stores that sell insoles or other protective gears to help you walk in heels without the risk of spraining your feet.

Finding the right pair of shoes for your dress keeps you confident anywhere you go. Get the best pair of evening shoes at the nearest wholesale shoe store near you.

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Holiday Buyer’s Guide: How to Buy Shoes Online

Women are becoming increasingly busy nowadays while juggling work, family, social life and leisure in their hands. With the high demands of their lifestyle, they often find it hard to find time to do shopping for their clothes and even shoes.

This is where online shopping for wholesale shoes becomes handy. It’s fast, convenient and reliable if you don’t want to spend hours searching for the perfect shoes for a certain event or occasion. Especially during holiday season, ladies find it more comfortable to turn to their computers and browse through different online shops for the latest shoes and apparels they need. Certainly, it is much more comfortable to shop online instead of joining the holiday rush. However, there are certain things that women should keep in mind when shopping online, especially for the holidays.

1. Be sure of what you want

With all the choices that you can see online, it’s easy to be overwhelmed with all the choices in front of you. Virtual shopping gives you the access to more shoes than when shopping in a physical store. Before going online, picture out the shoes you need, including color, heel height, design and what attire it should go with. This will surely make your online shopping more efficient and less time consuming,

2. Be mindful of promos and discounts

Being a smart buyer can let you score some price cut to even the most expensive shoes. Take time to look at the social media pages of the different shoe stores and take advantage of their online promos. This is a fun thing to do especially if you want to make the most out of your Christmas bonus. Just subscribe to newsletters or blogs of different shoe companies to get yourself updated with their latest offering,

3. Always read the terms and condition

Think before you click. We all know how convenient it is to click on that “purchase” button but have you checked on the shipping terms and warranty conditions yet? If you want to save yourself from the trouble of returning products and expensive shipment fees, make sure to allocate ten to twenty minutes of your precious time in reading the terms and conditions as well as other important matters about your purchase.

With all the shopping holidays that will be coming in time for the yuletide season, it’s best to be mindful of the quality and efficiency of your purchase.

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Mark Your Calendar! 2013 Hottest Days to Buy Shoes this Holiday Season

The last quarter of the year is full of different events that will make us appreciate life more, spend time with friends and families and send out greetings to everyone. But aside from all the merry making, some of the things that people are looking forward to during this time of the year are the holiday shopping days that will give the best shopping experience.

photo credits: carbonatedTV.com

A number of stores and restaurants offer great discounts in time for the holiday celebrations starting in Thanksgiving up to Christmas Day. To help you mark your calendars for the best days to do your shopping, here are the dates you should remember.

Black Friday Sale

After you feast with your family, the day after Thanksgiving can be reserved for a day of shopping for discounted wholesale shoes online or at the nearby shoe store. This tradition is one of the most popular shopping holidays in the United States and participated by almost all businessmen. Black Friday falls on November 22 this year so start listing down your Christmas wish list to prepare for the best shopping event of the year.

Cyber Monday

Not enough time to shop over the weekend? You can always use the internet to shop online. With Cyber Monday, the biggest online shopping day of the year, you can find the latest women’s pumps, jewelry, or dresses all at discounted price. Bookmark those online stores you love and wait for their promos this November 25 and enjoy your shoes delivered right on your doorstep.

Free Shipping Day

Do you usually hesitate to shop online because of the shipping fee? This is the day that is the best for you! On December 18, you can score great savings by shopping your favorite items online. Then you can just wait for the delivery of your shoes, sneakers, wholesale pumps or any kind of shoes you’re dying to buy for the year.

Don’t wait until the last minute before you do your shopping! Mark your calendar for these most awaited shopping holiday and enjoy buying your favorite shoes!

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