Holiday Buyer’s Guide: How to Buy Shoes Online

Women are becoming increasingly busy nowadays while juggling work, family, social life and leisure in their hands. With the high demands of their lifestyle, they often find it hard to find time to do shopping for their clothes and even shoes.

This is where online shopping for wholesale shoes becomes handy. It’s fast, convenient and reliable if you don’t want to spend hours searching for the perfect shoes for a certain event or occasion. Especially during holiday season, ladies find it more comfortable to turn to their computers and browse through different online shops for the latest shoes and apparels they need. Certainly, it is much more comfortable to shop online instead of joining the holiday rush. However, there are certain things that women should keep in mind when shopping online, especially for the holidays.

1. Be sure of what you want

With all the choices that you can see online, it’s easy to be overwhelmed with all the choices in front of you. Virtual shopping gives you the access to more shoes than when shopping in a physical store. Before going online, picture out the shoes you need, including color, heel height, design and what attire it should go with. This will surely make your online shopping more efficient and less time consuming,

2. Be mindful of promos and discounts

Being a smart buyer can let you score some price cut to even the most expensive shoes. Take time to look at the social media pages of the different shoe stores and take advantage of their online promos. This is a fun thing to do especially if you want to make the most out of your Christmas bonus. Just subscribe to newsletters or blogs of different shoe companies to get yourself updated with their latest offering,

3. Always read the terms and condition

Think before you click. We all know how convenient it is to click on that “purchase” button but have you checked on the shipping terms and warranty conditions yet? If you want to save yourself from the trouble of returning products and expensive shipment fees, make sure to allocate ten to twenty minutes of your precious time in reading the terms and conditions as well as other important matters about your purchase.

With all the shopping holidays that will be coming in time for the yuletide season, it’s best to be mindful of the quality and efficiency of your purchase.

Read More »

The Dos and Don’ts of Handling Customer Complaints in Your Shoe Store

Every once in a while, any kind of business will encounter a customer who aren’t pleased with a product or services she get. That’s completely inevitable. Like we always say when we’re faced with difficult situations, we can’t really please everybody. But in wholesale women’s shoe business, handling a complaining shopper is crucial to the image of the company and the overall shopping experience of your customers.

The way your company responds to complaints can have a great impact in your business. Train your shoe store staffs about the proper way of dealing with your costumers and make them aware of the proper procedure of handling complaints so you can properly address it before it escalates.

Here are some Dos and Don’ts of handling dissatisfied customers.

Do: Listen and Listen well

Most of the time, when people voice out their complaints, some store owners tend to be defensive about their business that they fail to sincerely listen to their customers. Sometimes, just staying calm and hearing out your customers can make a lot of difference. Understand their valid points and acknowledge that they have the right to complain if they find anything unsatisfying about the shoes she purchased. 

Don’t: Get into an Argument

Arguing will get you nowhere and may even damage your relationship with customers permanently. Most of the time, a customer will only complain because something made her rightfully upset and dealing with an upset person can be a little tricky. Always try to keep your cool and try not to get into an argument you cannot resolve.

Do: Go the extra mile to resolve complaints

Addressing complaints can go for hours and can even jeopardize your whole business transactions. However, this is not enough reason to just shove off the complainants and play deaf about their concerns. Instead, if they complain about a wrong shoe size or damaged product, make them feel better by giving the extra attention and going extra mile about their requests. This way you can make a great opportunity to build customer relationship out of her complaints.

Don’t: Think it’s no big deal

We all try to provide quality customer service, we get our supplies from a reputable wholesale shoes store and we’re pretty confident about the quality of our products. But the thing is, there are some people that will complain one way or another. And even if that complain only comes from one person, it doesn’t mean that you can’t just shrug it off and ignore it. You don’t want to have your name in review sites and see how bad you handle a customer complain all over the internet.

Read More »