Summer Highlight: White Fashionable Women’s Shoes

Summer is a great opportunity for the ladies to wear it high with colors and lots of intricate details. But those who want to play it chic and simple will rush into your store looking for summer wear that doesn’t get too much attention and keeps a fresh youthful look.

With these in mind, aside from putting pastel colored pumps and floral sandals on your shoe shelf, you should also make room for some fashionable white trendy shoes. As one of ladies’ fashion staples, white shoes can be paired with different outfits and can go well with casual, to chic, to formal evening wear.

White Flats Shoes

Flats are known for its being comfortable. It’s the perfect summer wear especially for those who are planning to have weekend get together with friends or family. For ladies who are fun and trendy will surely benefit from a cute ballet flats or pointed cap toe shoes this summer.

White Sneakers

Girls just wanna have fun especially during summer. Make your store the go to place for all our lady friends who are looking for a footwear that can make them enjoy a laid back Saturday jam with friends or a hang out in some vintage shop with her special someone. Keep your store display fresh with white sneakers to accommodate those who are totally comfortable in these shoes.

Pumps and Dress Shoes

Most ladies summer calendar is filled with party schedules and wedding invitations. Keep a handful of dress shoes in white for those who are walking down the aisle or those who will fulfill their bridesmaid duties this summer. Make things more fun by choosing shoes that have cute design or details that can compliment the design of basic summer dresses and outfits.

White Party Shoes

Nothing is more awesome than being invited to attend summer parties while celebrating milestones and memories of your friends and even officemates. Turn on the party mode with wide selections of high heeled party shoes and keep your customers the prettiest in town. Choose summer footwear in simple white color but take things up a notch by displaying the ones that has the most interesting designs and details.

With different occasions this summer, these pairs of shoes will surely be handy for your female friends and customers. Make sure to keep full stocks of these items and offer it to ladies who are looking for something that can freshen up their wardrobe. Since white is known for its simplicity, always keep things interesting by displaying high quality shoes in your women’sshoe store outlet.

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7 Habits of a Successful Shoe Store Retailer

Fashion is fickle, they say, so if you’re going to engage in this business, you must be prepared to face the craziness and fast paced changes of the shoe industry. As a retailer, and most probably an owner of your own shoe store, there are a lot of things that you should practice in order to survive the difficulties of this industry.

successful retailer understand the needs of the customers 

Examine yourself and see if you really have what it takes to make it big in this business.

Here are some of the best qualities of a successful shoe retailer.

Knows how to set realistic goals and works on achieving it

One of the most common mistakes of an entrepreneur is setting unrealistic goals from her business and from the people within the team. Spend some time to research about the factors that affect your business and base your goals on those findings. It is okay to aim high but not knowing when it is too much can cause disappointments and can also harm your business.

Can easily recognize opportunities and threats

The ability to spot opportunities based on trends in wholesale women’s shoes, change in season or significant events is the best advantage an entrepreneur can have against her competitors. Make yourself receptive with the wants and needs of your costumers and take it as an opportunity to serve them with your products. Likewise, if you are updated with the external factors, such as economy, that may affect your business in a negative way, you can be more ready in facing any challenges that you’re company will have.

Has the sense of ambition and self motivation

When things don’t go as planned and business is a little slow, a true businesswoman knows how to stay motivated and keep her eye on the goal.  A person who wants to be truly successful is driven and is absolutely sure about the things she wants to achieve in terms of sales and marketing.

Able to accept failure and move on as soon as possible

Nothing is entirely sure in business and everything is a gamble that people take in order to make it big in the industry. As a beginner, you’re going to experience a lot of difficulties and disappointments in your endeavor. However, these failures can lead you to discoveries that will let you avoid the same situation in the future. Being able to quickly pick up valuable lessons and move on from an unwanted incident will help you keep your cool as you look forward to the next opportunity.

Promotes Accountability and Integrity among staff members

When a customer complains about a purchase or someone is unhappy about the service rendered by your store, it is essential to uphold accountability among your staff members at all times. Remember that everyone should be responsible in making your customer’s satisfied and that everyone should realize that they have a role in making this business a success.

Can fully understand the need of the customers

Sometimes a customer will step inside your store not knowing exactly what they want or need. They may even be unsure about their right shoe size and may have difficulty trying to find a perfect fit. This is where the ability to listen and understand takes in. A passionate shoe retailer is willing to go extra mile for her customers. She makes sure that everyone who steps inside her store won’t leave without a pair of wholesale shoes on their hands and being happy about it.

At the end of the day, it’s all about who loves this industry the most and those who are willing to continuously adapt to the changes in the market. Fashion is fickle, they say, but if you really love what you do and you have these traits, you are surely closer to achieving your dreams as a shoe retailer.

photo from thetimes.co.uk 

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5 Factors that Affects Your Shoe Business

“How much do you know and understand about the shoe industry?” This is one of the first questions that you have to ask yourself before setting your hands on this venture that will require your time, money and dedication.

The level of understanding an entrepreneur has about the industry he’s in is essential in the success or failure any business. If you want to join the shoe industry as manufacturer, wholesaler or retailer, you should be able to broaden your understanding about the factors that affects your business in short term and long term basis. This way you can easily devise a way to respond more quickly to the needs of your clients. Likewise, it will also make it easier for you to spot opportunities and threats inside and outside your company.

image credit: spec-net.com.au

In order to guide you in becoming one of the established shoe brands in your area, here are some factors that greatly affect the shoe industry.

• Price - Anything that has to do with money is a great player in any business. Understanding how this works in your advantage can help you in making names in shoe industry. Putting competitive price tags on your products and services can attract more customers.

Americans are known for being price conscious when it comes to items they buy. In fact, four out of ten shoes are sold at a discount. Keep in mind though that competitive price is not entirely synonymous to cheap pricing. Check how well your prices fit the quality and usability of your fashion shoes and how your consumers respond to it.

• Weather - There are different kinds of shoes that women wear depending on the occasion and the weather. Offering different items that fit the climate and lifestyle of the people in your area can be a great way to increase your sales. Sell knee boots or calf boots during winter and stock up with thongs and sandals during summer.

• Target Market - As you determine your target market in the beginning of your business, you must also consider their purchasing power as well the style or designs that they are after. If you want to cater to a specific target market, create a trademark that can be easily recognized by them and provide for their footwear needs.

• Other economic Factors - Surging economy means people are happy and have more money to purchase wholesale shoes but during a recession people might be more concerned about putting food on the table or keeping their house than buying shoes. Carefully analyze the industry and try to adapt your business with the general economy.

Engaging into a business means being smart about your investments. Understand these key factors and use it to grow your business as well your entrepreneurial skills to be successful in this industry.

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Fashion Finds: Trendy Wild Rose Wholesale Shoes

We here at Ceriwholesale pride ourselves in selling the highest quality shoes in prices that you can surely afford. As your ever reliable shoe supplier, we make sure to provide you with the quality shoe brands that can help you collect the best fashion shoes for your inventory. We also make sure that you have access to the latest fashion finds brought to you by various quality shoe brands so you will have the edge you need to stand out in the competition.

One of the brands we proudly showcase is Wild Rose Shoes. The edgy and sophisticated style of their wholesale women shoes is something that built their name in the industry and made them popular among fashion savvy ladies. Known for revolutionizing any wardrobe through its trendy pairs, Wild Rose shoes is the answer to any woman’s quest for finding the hottest shoes for any particular season or reason.

Here is a list of lovely footwear from their collection:

Wild Rose shoes are known for collection of shoes that brings out the sophisticated charm of every woman. Boasting a 5” platform heels, this booty has inner zipper and suede upper that is available in taupe, black and grey color.

The deep velvet blue color of these ladies pumps is so exquisite that it can definitely make women walk in full confidence. The perfectly woven lace upper and glittering studs made this pumps perfect for short dresses, cocktail dress and peplum skirts.

A quality knee high boots is every woman’s must have come fall and winter season. Make sure to keep fashionable of Wild Rose knee high boots in your store for those ladies who express undying loyalty to knee boots.

Party the night away with these royal blue platform dressy sandals! Include this on your inventory and notice how our pretty party girls adore your stocks. The Sexy stiletto heels and the glittery finish of these wholesale shoes for women will surely make any lady party from sun down to sun up.

What’s not to love about these wholesale evening sandals? It features a lovely 4” heels that can let any woman walk comfortably while wearing an elegant evening dress or casual getup. Sell these pair in time for senior proms, Valentine’s Day, graduation ball or holiday parties.

With these fashion pieces in your shoe store, your lovely customers can find a piece that matches their taste and fashion sense. Do you think your shoe inventory needs an update? Complete your store with these pieces from Wild Rose shoes!

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Five Must Have Shoes in Your Store this Spring

As the spring season finally arrives, many fashion savvy ladies are shopping for shoes that go well with their spring outfit. As soon as they step inside your store, they will certainly look for fun colors, light weight shoes and other trendy footwear. As a store owner, this is also your chance to update your stocks in able to provide them with fashionable items that will perfectly fit their taste.

Look around your display and your shoe inventory. Do you think your store is ready for spring? Here at Ceriwholesale, we make sure to help you bring together the trendiest wholesale women’s shoe that your customers will surely love! Here are some of our suggestions:

Cutout Shoes

Ladies especially those who are working in a professional environment are looking for an outfit that will let them enjoy the spring fashion in a more formal way. This can be best achieved by wearing footwear that has the airiness of a sandals but the structure of a shoes. Display different selection of cut out shoes on your shelf and see how your customers would love it.

Floral Prints

The season of spring is almost synonymous with full bloom flowers and feel good environment. Fill your store with floral prints that has fun colors such as yellow, green and pink and capture the attention of the ladies that are looking for some pieces that will show they girly pretty side.

Metallic Shoes

Edgy and sophisticated, this kind of footwear will absolutely add oomph to your shoe inventory. Display some pumps, boots, or sandals with metallic accent put a poster showing your lady friends how to wear this trend. This way they can enjoy wearing this trend without having any second thought.

Color Blocked

The combination of two or three colors in classy pumps is simply hard to resist! Look for spring friendly color combination and see what your girl friends will do after visiting your store. Make sure to buy more stocks because these shoes are definitely a sellout.

Wedge Sneakers

These sneakers turned high heeled wedge shoes are becoming a hit among teens this seasons. Add a touch of youth into your inventory and see how young ladies in your neighborhood flock your store to take a look at these cute and height enhancing shoes.

With these items on your shelf, who wouldn't love to visit your store to check out the latest in spring shoe collections? 

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How to Celebrate Mother’s Day in Your Shoe Store

Most of the ladies have this undying and undeniable love for shoes. A good pair of pumps or sandals serves as her companion as she fulfills her daily tasks, from going to our office, meeting with clients to attending corporate events. But aside from that, her most trusted pair of shoes also kept her feet fab and lovely as she bring her kids to school, attend to her little girl’s ballet recital or even watch her little boys’ basketball games.

As we start the month of May, this is the best time to celebrate the many faces of motherhood and reward them through one of things they love the most – shoes.

Here are simple and inexpensive ways of celebrating Mother’s day in your store.

1.       Greet every mother through a creative signage

This is the simplest way to celebrate the special day of our mothers. Create a small signage with a “Happy Mother’s Day” sign and put it on your store window or on the wall inside your store. Use your creativity or ask the assistance of your store staffs in creating special greetings for the mothers who’d love to get new shoes on their special day.

2.       Have your staffs sincerely greet them with a smile

Tell your staffs to spend extra attention in giving assistance to the ladies who devoted their life to their kids and family. Help them find the pairs they need and suggest styles and designs that perfects fit their life as a mother.

3.       Play Songs about moms and motherhood

There are a lot of songs that are especially dedicated to mothers one of those is Boys II Men’s A Song for Mama or Thanks to You. Who wouldn’t love to hear a touching song while looking at your shoe selections? If you have a sound system inside your store, playing a soft music about moms, motherhood, or anything that shows our gratitude and love towards the woman in our life is a great way to spend Mother’s day.

4.       Offer Discounts for Moms!

Mother’s day is also a family Day! How about giving a special discount to those who goes shopping with their kids and the whole family? Offer discounts for special shoe items as a reward for all their hard work and courage as the bearer of our next generation.

5.       Give a special Souvenir for Moms

It doesn’t need to be grand or fabulous. A simple thing such as a small greeting card, hang tags, or shopping bags can do so much to make moms feel special. Put special hang tags or leaflet together with their purchase so you can leave a lasting impression that can make her happy on her day.

Ladies footwear is one of the most popular gifts that are given to moms on mother’s day so expect a large volume of customers on this day or the week before this occasion.  Let the ladies feel more special on this day by giving them the sincerest greetings, some loving gesture and discounts! We can only wish that by the end of the way, we were able to recognize their efforts and we’re able to repay their kindness. Happy Mother’s Day!

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5 Trendy Low Heels to Try this Spring

Women who are wearing sky high heels to keep up with the past trends can finally rest their feet this season. A lot of fashionable and stylish footwear is available this spring but the best part is most women can absolutely enjoy wearing it without straining their feet. If you've been ditching trendy women’s shoes just because of its killer heels, you can now rest your case because shoes in low heels are also hot this season.

Spring is about enjoying the breeze and the good weather while doing your favorite activities with friends and family. Buying shoes that will allow you to comfortably enjoy your day are a priority this season.  Below are some low heeled shoes available at Ceriwholesale in very affordable prices.

Low heels sandals

If you’re planning to go on a weekend brunch date or teatime with friends, this low heeled pair of sandals is definitely perfect for your day. Enjoy a laid back spring while comfortably wearing footwear that can let you freely walk around in a busy day. Available in colors of blue, red and grey, these sandals feature a 1 ½ inch heel.

Elegant Royal Blue 

Put a splash of color in your wardrobe this spring with these blue pumps. A perfect footwear to go with skinny jeans of mini skirt, these pumps will look good on casual to semi formal wear. Wear this with a bag in complementing color and enjoy the season in a fun and exciting way.

Black Pumps

Simplicity is a form of elegance and these black pumps can be all that you need to look great at the office and even for your after-work dates. Pair with pencil skirts or straight cut slacks for a more professional but trendy look. The two inches heel lets you move freely in the office and won’t easily tire your feet letting you have the energy to enjoy the rest of the day.

Rose Gold Evening Sandals

Are you looking for evening sandals that look good on your dress but don’t want to risk tripping on high heeled shoes? This rose gold evening sandals exudes glamour and elegance and will surely light up your evening wear in an instant. Pair it with silver purse and minimal accessories to pull off a red carpet ready look.

Cut Out Shoes

The best transition shoes you could ever wish for now comes in low kitten heels. Cut out shoes gives you the airiness of sandals but the structure of shoes. Make sure to have your feet cleaned and pampered before putting on these shoes because your feet will surely get a lot of attention if we wear these shoes.

In the end, it’s not about how high or low your heels are but how you carry yourself in those shoes. Pick pair of shoes that won’t make you look awkward and will let your walk with confidence no matter what your wear. If you think high heels are simply not for you, why not give these low heels a try.


Shop for wholesale women's shoes here at Ceriwholesale and enjoy fashionable low heels this season!

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Shoe Business 2013: Keeping up with the trend

Most part of the country is beginning to warm up for spring. Because of this, shoe lovers all over are most likely to be in search for the perfect shoes that go well with the season. If you’re a shoe retailer or store owner, now is the perfect time to make sure that all your stocks are updated and follows the latest trends.

Keeping up with the trends makes your store a go to place for ladies who love changing their shoes depending on what’s in and what’s hot. Although trends come and go in fashion world, it can still greatly benefit your business if you know how to feature the latest shoe trends in your store.

How to be updated with the trends

The time it takes for a trend to go from runways to the streets has dramatically decreased because of the presence of social media and photo sharing platforms such as Lookbook and Pinterest. If you want to be updated with what shoes women are wearing this season, you can easily do so with just a simple click on your computer. Read blogs, online fashion magazines or look at what celebrities are wearing because sooner or later, your costumers will start looking for the same fashion items.

Emphasize your latest collection

If you decided to include the latest women’s shoe collection on your display, don’t forget to do simple things that will get your stocks noticed easily. Put a signage next to the shoe shelf announcing your latest collection and ask you staffs to suggest it to the incoming buyers.

Also make sure that you only purchase the kind of shoes that most likely to fit the lifestyle of your customers and the culture of your location. Research how each trend is best worn and how to style a particular shoe, so you can give a sound suggestion if ever your customers ask for help. Look for shoes that you personally believe will look good on them to make sure that each pair will be sold easily.

Discount Promo

Since a trendy item can sell like hot potato, you can also take this opportunity to sell more pairs by doing discount promos like buy 1 get the second pair at half the price or other promos with similar mechanics. This will encourage budget conscious ladies to shop for shoes without having to break the bank. This is also a good opportunity to sell the slow selling items in your inventory.

Keeping up with the trends can be tricky sometimes, but if you know how to use the trends in your advantage, you can definitely use it to further improve your sales and brand image.


How about you? How do you keep your shoe store up to date? Do you follow the trends or sticks with the classics? Let us know your thoughts. 

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3 Ways to Make Your Shoe Store Spring Ready

After months of wearing snow boots, thick fur coats and sweaters, we are now ready to enjoy some warmth brought to us by spring season. The best thing about it is that, shoe shoppers all over town can have all the time they need to enjoy their spring shoes or better yet, buy new pairs or booties or pumps!

If you are a shoe store owner or a retailer, today is the right time to buy new stocks and prepare for that big spring sale. But first of all, let us give your store some makeover to make sure that your store is totally ready for spring. Here are 5 simple ways to give your business some spring vibe.

Buy New Stocks

Contact your supplier for new batch of fashionable wholesale shoes and line up your store with floral shoes, chunky heels and transparent footwear. Shoes in emerald green are also hot this season so make sure to include that on your shoe shelf.

Colorful shoes in neon green, zesty lemon or poppy red can be a great addition to your shoe stocks. Sexy footwear with metallic accent can also capture ladies’ attention.

If you think tall boots are out, cute booties can still be a great pair for your spring dress and skinny jeans.

Show them how to wear it

Putting posters of cool spring outfit can give your customers some idea on how to fashionably wear your items. Show them how to have fun in spring outfit and catch the attention of the trendiest ladies in your area.

Another way is to post posters of celebrities wearing the trend in different events such as concerts, festivals, premiere nights and even awards night. Also show your customers how models grace the runway in colorful fun filled outfit to make them more confident in wearing fashion shoes.

If you have social media networks, you can also post photos of different people wearing your products and ask them to comment about their overall shopping experience.

Give your store a makeover!

You don’t need to have major construction to give your store some good vibes this spring. All you need to do is to move your display racks, change store signage and put new stocks.

If you want to go an extra mile, you can repaint your walls or put on some wall papers to set a brighter mood inside your store. You can also consider adding small items like mirrors with floral frames, fitting room curtains in cool exotic prints and hanging cabinets in lighter shades. Whatever you do, just make sure than your interior design complements your inventory so that everything in your store is all about giving your customers a whole new shopping experience.

Do you think your store is ready for spring? Share us your thoughts and tell us the things you do in your store for spring.

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5 Characteristic of a Best Selling Shoe Store

Having a shoe store where you can get to sell your personal designs or the brands you trust is like a dream come true for shoe lovers. It’s like being to do something you are passionate about while earning an income at the same time. Aside from that, you can also get to meet different people who share the same passion over shoes and everything about footwear.

image from converstations.com

But if the sales are slow and you’re not getting many positive feedbacks from your customers, maybe there’s something wrong somewhere! Take time to identify it and work on it so you don’t just increase sales but improve popularity as well. Check on these characteristics of a best-selling shoe store and see it you have the following:

Stand out Store Name and Logo

Repeat your store name over and over again or ask someone to say it for you. Does the store name sound great? Catchy? Easy to Pronounce? Listen how well your store name sounds and make sure it caters to your target market. Take for example Payless or Foot Locker, they got short store name and easy to remember.

Neat and Interesting Window Display

Sometimes, if your store is located on a high traffic and busy location, the disadvantage is that people are most likely to walk way past your shoe store than taking time to step inside your shop. To gain an upper hand on the competition and to convert the high traffic of people into possible sale, create an impressive window display that will let the passersby stop and take a look at your shoe display.

image from bloomberg.com

Inviting Store Exterior

As much as you want your store design to match with your target market, it is also important to make sure that other people won’t feel alienated inside your store. The most advisable way to have a well-known shoe store is to have an exterior design that can attract even those who are not really into buying shoes. Make it welcoming and accommodating so people will feel comfortable and positive before entering your store.

Wide Variety of Product Selection

As long as you can strategically place your display, you can definitely sell wide selection of shoes such as boots, sandals, pumps, sneakers, rubber shoes and many others. Ask your wholesale women's shoes supplier about their latest products and offer a variety of footwear in your store. Help your customers find their right pair of women’s shoes by giving them enough options in different colors, size and designs. You can also feature some kid’s shoes, imported brands or big sized footwear every once in a while to diversify your display.

Proper store lightning

Make sure all your shoe designs can get the attention they deserve by putting sufficient lights inside your store. Consult a professional or do a proper research on store lighting and let your shoes be noticed by shoe lovers in your area.

Shoe industry can be tough sometimes, and to be able to survive you must really be creative and receptive to change. Make sure you have all these characteristics and you can be sure to make it big in this industry.

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