Colors and Your Wholesale Shoes Options

When it comes to buying wholesale women’s shoes, you have to do a little research first in order to make sure that the shoes you buy will sell to your market. The better you know your market, the more you’ll be able to sell.

One of the factors that you have to consider when choosing shoes is the color to get. If you have a big retail shop and a lot of customers, you can buy every color available for each type of shoe. But if you’re only a start-up, you might have to break it down a little. Instead of getting a pair for every color, you have to choose the colors that will sell better.

Here are a few tips on choosing colors for wholesale women's shoes

• Black

This is always a good choice. Black is staple for many women and if they can use it to work, they will. Even if it’s not as fun-looking as other colors, black is one of the colors that you can count on to sell, no matter the type of shoe.

• White

Now, this is a little trickier. White is a good color. Not as popular as black, but it’s a definite close second. While white is a popular color for business shoes and events, it’s not the usual choice for formal events. Pumps look great in white and so do boots, but glittery white sandals are barely noticeable.

• Red

This is a great color for casual wear. Boots, dress sandals, flats, pumps and sneakers look great in red color. They might not be a good choice for office wear, but they stand out well when it comes to parties and standing out in the crowd. Teenagers and young adults also love the color red.

• Brown and Gray

Both are alternatives to white and black. They can be used for formal wear and casual wear, even dress sandals. However, when it comes to dressing up for formal events, they can be pretty dull. Great colors for fall.

• Pink and Blue

If your town or community will be holding dances or formal events in the near future, pink and blue may be a good color to consider. These colors are best sold during the summer when youthful colors are popular.

• Yellow, Mustard and Light blue

Usually, these three colors sell well during the summer season. But recently, mustard has been a pretty popular color for autumn, as well.

Other colors like orange, purple and green are all dependent on the type of shoe and the current season.