Tips for Protecting Your Feet From Office Footwear

Footwear is one of the most important things you need to consider when you want to make an impression. Sure, clothes are very important because they make up 3/4s of the outfit. But in order to complete your outfit and the impression you want to make on your hopefully future boss, you need to wear impressive office footwear. This is why many ladies who work in the office have to find high heeled shoes with shining shimmering colors to impress their bosses. Unfortunately, this is also the same reason why many women find themselves hurting their feet.

Protecting Feet From Office Footwear

Before you buy wholesale women’s shoes to sell at your retail store, share with your customers how they can protect their feet from tight, office footwear.

1. First of all, you need to warn them about shoes with pointed and super narrow toe areas. This is one of the major qualities of an ideal office shoe. However, because it has less space for your toes, it increases your chances of developing neromas and bunions. If you put more pressure on your toes, this will make the process of achieving foot conditions faster. Unfortunately, when you stand upright in a narrow shoe, you put more pressure onto your toes.

2. When you wear a slip-on footwear with an open back (another ideal, stylish shoe for the office), you end up gripping your toe too tightly. As a result, you end up increasing your chances of obtaining hammer toes and foot tension. Instead of picking this type of shoe, you can suggest to your customers to find a shoe with straps wrapped around the ankles or foot. This way, the toes don’t have to do much work to keep the shoe attached to the foot.

3. Now, if the customer’s ankles wobble while they walk, then they need a heel that can help them increase their hip strength. This means that they need a heel suitable enough to carry their weight. Remember, wobbling while you’re walking in heels is not a fashion statement. Get a pair of shoes with suitable heels to prevent any wobbling.

4. If your customer truly wants to improve the conditions of their knees, back and feet, then they should choose a shoe with a lower heel than usual. The height of the heels greatly depends on the height of the customer. However, anything less than 2 inches is good enough. Do remember that putting any amount of height on your heels can do some damage.

As a seller, you should know some things about the shoes you sell. You might not want to scare your customers off, but you need to let them know the risks they’re facing. Besides, they will appreciate any help you can give them.

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4 Things You Need to Start a Shoe Business

Did you really think that running a shoe business would be easy? Of course it’s not. There are so many things that you need in order to run a business. You need funds, investors, research and more. But besides the material things that you need for your business, you also need to know if starting a shoe store is right for you. You see, businesses are not easy to come by. Success isn’t easy to reach especially if the business you have is not fit for who you are. You need to be sure that a shoe business is right for you before you start to buy wholesale women’s shoes from your supplier.

Is selling shoes right for you?

How? Here are a few non-material things you need to make sure that you can handle a shoe business.

1. A love for shoes

Before a person starts a business, they need to be passionate about what they want. For example, a person who loves cars can run a car business. A person who enjoys cooking can start a catering business. In the same way, before you start a shoe business, you should have a love for shoes. Not just any ordinary “I love my shoes” kind of love. But you need to be passionate about it. Passionate enough that you won’t get tired of dealing with shoes for the rest of your business’ life. Are you that kind of person? If you are, then a shoe business is definitely your thing.

2. Knowledge on shoes and fashion

Shoes are directly related to fashion. In order to be successful at selling it, you need to know what’s hot and what’s not. You should be able to distinguish which shoes will sell and which shoes can stay with the supplier. Besides that, knowledge of various shoes will help with your business. You should know what materials will make a shoe strong. You should have an idea of what materials will make a shoe look good. That way, when you check the shoes for their physical condition, you can easily spot flaws.

3. Knowledge on marketing and selling

A shoe business isn’t just about passion and shoes, however. It’s also about selling to your target market. Do you know how to market and sell? Do you know how to create marketing strategies to attract attention? While it’s not as important as the first two requirements, it will also help, especially if you’re a start-up. Besides, in today’s industry, selling is not just about marketing strategies anymore. It’s also about impressing your customers and building relationships.

4. Commitment to business

If you want to start a business, you have to really want it. Not just because it’ll give you money. But because you know you can grow it in the future. In order to succeed with your shoe business, you need to be committed to making it a success. You have to want to make it a success. Otherwise, all your other efforts can go down the drain.

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5 Celebrities With Their Own Shoe Lines

When it comes to running a shoe business, you need to know the latest trends. The only way to know the latest trends in shoes is to be updated with what the celebrities are wearing. This way, the next time you buy wholesale women’s shoes for your store, you know what type of shoes is currently trending.

However, celebrities are not just known for their good fashion style. Some are also known for launching their own shoe lines. Here are 5 celebrities that boast of their own shoe lines.

Beyonce

Beyonce's shoes line

Not just the singer, Beyonce is also one heck of a businesswoman. Along with her mom, Tina Knowles, the singer launched her very own fashion line in 2004. The House of Dereon is a collection of classy and elegant couture shoes. And with a very good eye for fashion, who wouldn’t want to wear a design from Beyonce’s own collection, right? The real question is – can you afford it?

Kim Kardashian

Of course! Not one to be left behind when it comes to fashion, Kim Kardashian also has her own shoe collection. Shoedazzle is Kim Kardashian’s latest project. And while her boyfriend’s fashion sense may not be up to date just yet, Kim’s shoe collection is actually a big hit. Especially when the shoes are only $39.95. Now that’s cheap for a shoe line from a celebrity.

Jennifer Lopez

As a fashion icon who has never stepped into the fashion police’s Not Hot list of celebrities, Jennifer Lopez definitely deserves to have her own line of shoes. As a lover of shoes herself with a self acclaimed Imelda Marcos type of shoe collection (possibly less, of course), it was only fitting that she share her love for shoes with other fashionistas.

Heidi Klum

Heidi Klum

Did you think she can run Project Runway without her own shoe collection? Of course not! Heidi Klum is one fashionable celebrity whose style and fashion has inspired many, many designers around the world. Her line of shoes, HK by Heidi Klum includes boots, pumps, wedges and sandals. Now if you can only pair her shoes with some good clothes, right?

These are just 5 of the style icons you should watch out for. The shoes they wear can really turn heads so you might want to check them out before you go off buying the next stocks for your shoe store. What they wear will make the next trend for fashionistas.

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Top 4 Things to Consider When Purchasing Wholesale Women’s Shoes

As a shoe store, buying wholesale women’s shoes can be really hard because there are a lot of decisions to make. You can’t simply choose the designs of shoes you want and then expect that it will sell well without research. And because you’re running a business, you have to consider a lot of factors along the way. If you don’t, you might end up risking a lot of money by making the wrong decisions. So before you go off choosing the types of shoes to buy on wholesale, you might want to consider these 4 things first.

Price per shoe

Buying wholesale shoes is very much different from buying the shoes you want at a store. If you’re buying for yourself, all you have to do is find the kind of shoes you want, try it on and make the purchase. However, if you’re buying shoes for a shop, you can’t think of the shoes YOU want. Instead, you have to think on a bigger basis. And this includes the price. How much does the pair of shoes cost? How many pairs are required to make the purchase? Since most wholesale suppliers require a minimum amount of purchases, you will have to decide on how many pairs you want before placing your order. The more pairs you buy, the bigger the cost. On the brighter side, you get to offer a lot of shoes for your customers.

Percentage of sales per shoe

This is where it gets tricky. Will the shoes sell well? If you display the shoes at your store, will people buy it? The only way you can determine the possible percentage of sale per shoe is to buy the shoes that are currently in trend. You can watch television shows, read magazines and be updated with celebrity and model fashion. The more updated you are, the more you’ll know if a pair of shoes will sell well to your customers.

Amount of space in the store

This is one of the biggest problems that you will have when you own a store – the amount of space. Whether it’s for storage or display, you need to have ample amount of space for your shoes. If you cannot accommodate the pairs of shoes, you might have to wait to sell more first before you purchase more. That way, you don’t end up stocking up too much and your shoes won’t get too dusty in the storage room.

Sizes to get

Some wholesale shops allow you to get assorted sizes for your wholesale purchase. Others, however, are not so flexible. Before you make your purchase, discuss first how many pairs per size you should get so you don’t end up with too many or too little stocks per size.

It’d be best if your supplier has a good customer support system so you can get their advice while making your purchase.

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Clearance Sale: September’s Featured Must-Go Items

Who doesn’t love a discount? Especially, when the items put on sale are smoking hot and perfect for the season. For those who are looking to add more wholesale women’s shoes to their retail store, here are some choices you may want to consider. The good news? It’s on sale!

Because it’s Autumn, it is time to hide the open sandals and peep toes and bring out the boots!

- Platform Pump Boots

spiked platform boots

One of the definite must-goes is this pair of platform pump boots, designed with spikes on its heels. Made out of stretched micro suede material, this platform pump boots is great for selling this Autumn. Chic and stylish, trendsetters in your area will be fawning for this. And you can get it for a cheaper price! The shoes have a hidden platform and its heels are 5.5 inches high. This selection of shoes is available in brown, plum red, royal blue and black colors.

- Colored Platform Booties

red platform boots

Designed with fun shades of colors, this poly synthetic pair of platform booties is pretty cheap for its wholesale price of 6 pairs. It has a hidden platform beneath the design with heels that go as high as 6 inches. While that may be too high for many customers, the funky design is enough to impress just about any lover of shoes, which is of course, almost every girl in the country. This style of shoes can be bought in royal blue, camel, black or red colors.

- Peep toe Booties

yellow peep toe booties

So, not all peep toes should be hidden. This pair of peep toe booties are made out of velvet material, also good at keeping feet warm on a chilly night. The pair of shoes is designed to alternate a fun color with black, giving the shoes an interesting, summery-autumn kind of look. The best part of these peep toe booties is that it has a wide range of colors available – yellow, tan, red, orange and gray. But because they are peep toes after all, do remind your customers to wear socks, just in case the night gets even colder. You don’t want your customers sacrificing their feet just for fashion.

Boots are best on sale during cooler seasons. This sale is now your chance to buy great shoes for your customers at cheaper prices.

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Top Boots to Sell This September

Now that the chilly winds have officially signaled the start of Autumn, it’s time to bring out all of the special shoes for the season.

Because of the cold weather, many people are most likely to wear boots. And to help you sell well during this season, here are some of the top wholesale women’s shoes you should get for your retail shop.

Heelless Wedge Boots

heelless wedge boots

Despite its abnormal form, heelless shoes are actually very much a trend these days. However, if you’ll be wearing open sandals to a night out in Autumn, your feet will catch frostbite before you reach your car. So instead of suffering from the cold winds at night, be in style with these heelless wedge boots. Not only is this pair of boots in style, but it will also keep the feet warm. For those who are conscious about the colors, these wedge boots are available in 6 colors at Ceriwholesale. Selling a selection of these shoes will benefit your customers who love to party at night and keep in style. Do remind them to be careful when walking though. It is imperative to step forward first when walking to prevent outbalancing.

Studded Ankle Boots

studded ankle boots

There are many different kinds of ankle boots. This special pair is a chic, double-wrapped ankle boots, decorated with fancy studs around the ankle. This pair of boots also has heels so it’d be perfect for those who need to add height. Available in funky red, chic purple and classic black colors, this studded pair of ankle boots will definitely be a top seller for the season. These shoes are perfect for wearing with jeans or dresses and trench coats.

Knee-high Cowboy-Like Boots

thigh high boots

Designed with a shaded ankle décor and thin straps, this knee-high boots almost look like cowboy boots except that they actually have 4.5 inch heels. Now, this is a pair of boots that customers can use with short outfits. With its snake-skin texture, it will help to keep the feet and legs warm, even during the night. This glam-rock cowboy-like boots is available in red, camel, royal blue and black colors. These boots can be bought at a wholesale price at Ceriwholesale.

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The Best Shoes to Sell in Autumn

Now that autumn has officially begun, it is time to discuss what to sell during this cool season. While it’s not yet entirely winter, the wind will blow cold during this season and you’ll need to be prepared. If it’s time to wear hoodies and jackets, it’s also time to bring out some of the special autumn shoes.

For those who are buying wholesale women’s shoes to sell in their own retail stores, acknowledging the start of this cool season allows you to prepare your store for what everyone would be looking for. In light of this autumn season, here are some of the best shoes to sell during this cool weather.

Thigh High Boots

purple thigh high boots

During autumn, everything is about bundling up. While that may be a little more conservative than usual, it’s the fashion that caters to the current season. And when the season is too cold, there’s nothing better than to support full-clothed styles. This includes thigh high boots, of course, every girl’s best bet at being stylish and keeping warm at the same time. Thigh high boots have always been thought of as something one wears to a rock-glam party. Usually, only those who support underground music wear thigh high boots. But during autumn, these boots are very popular. It’s best to be prepared with a good set of thigh high boots just in case women around the area want to change their old ones.

Fur boots

fur boots

Now, not all thigh high boots look great on some people. If the thigh high boots are too tall and too hot, women usually end up wearing fur boots instead. Fur boots are available in a wide variety of designs. You can get ankle boots made out of fur or even calf boots, if you prefer these over thigh high boots. Fur boots work best during winter, but because of the cool winds of autumn, fur boots can also be worn to keep warm. Besides, it’s easier to find an outfit to wear with fur boots compared to thigh-high boots.

Closed pumps

For those who are not yet ready to wear boots during this semi-cold season, pumps are always a popular choice. In fact, just about any pair of shoes will work, as long as they’re not peep toes or sandals. Do remind your customers, however, that they might want to wear ankle socks or leg warmers with their pumps. After all, closed pumps and leg warmers are pretty much stylish during autumn. Just make sure the colors of their outfit matches. Maybe you can even sell leg warmers in your shop too. It’s definitely a good way to advertise pumps when selling to customers.

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Tips to Starting Your Shoe Business Without Going Bankrupt

Are you scared to start your shoe store because you’re worried you don’t have enough money? This is one of the major concerns of all business owners. In fact, many are so worried about their start up money that they don’t start the business at all!

When it comes to business matters, being scared isn’t going to help your cause. If you’re too scared to take risks, you may not be living the life you could have. After all, in order to get the best things in life, you have to take risks. While starting a shoe business can be a really huge risk to take, you can find ways to turn it into a success – even if your progress is slow. Remember, it’s not how fast you grow your business. If the growth of your business is steady but slow, this could mean good opportunities for your future.

So how do you make sure that you don’t go bankrupt after only a year of business?

start small

Start small

Not all businesses have to start big. Every business once had to start somewhere and in all cases – they all had to start small. Don’t be afraid to take things slow, especially when it comes to money matters. Buy only a steady selection of wholesale women’s shoes. Calculate your expenses and your profits regularly and make sure that you are updated with your community’s fashion trend. Just because you only have a small shoe store doesn’t make your start-up a failure.

Go online

Take advantage of the online world. Many businessmen who cannot afford the expenses of a physical store start online where they won’t have to pay for extra overhead costs just to sell their shoes. Use your time online well and build yourself a good shoe store. Learn about marketing online to help yourself gain more customers. And if you run out of stocks, be open to buying your shoes online.

Be smart in allocating expenses

When it comes to spending your capital investment, be wise. This is not the time for any impulsive buying or purchasing just because you want to. Your business has to be calculated, planned and prepared. Before you open up shop, make sure you allocate your expenses well so that every aspect of your business has enough money for operation. Do your research and ask around so that you don’t underestimate your budget too much.

Ask for help

When all things fail, ask for help. Everyone needs help from time to time and you cannot just build a business without getting any. If you need help, ask for it. Ask your family and friends to help with the business. Get them all to market your shoe store. Have them buy from you. Get some advice from expert businessmen. People will help if you ask them. The more you ask, the more you will learn and the bigger the possibility of your business becoming a success.

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The Pros of Starting an Online Retail Shoe Store

Now that we’ve tackled how to start an online retail shoe store, we go over the benefits of actually starting one. You see, selling wholesale women’s shoes is not an exact science. But it isn’t all that easy either, especially if you’re not acquainted with fashion and style. On the other hand, with some marketing skills, you can easily turn your business into a success. So, what makes online shoes selling so much easier than putting up an actual store?

build a website

Easy to start

Unlike putting up your own physical store, building a website is much easier. If you’re not that technical, you can have someone create your own website for a few hundred bucks. But if you know how to work your way around a CPanel and a domain name, you can easily set up your own website within a few minutes. Now all you have to figure out is how to get a check-out counter and payment methods on your website.

Less capital

When you open up a shoe store with an actual physical shop, you’ll need a lot of money. There’s the rent for the place, equipment, counter, electricity and even water. You need a lot of capital to start your business. However, with an online retail shoe store, you won’t need as much because you’re only working from home through the internet. The rest of your budget could be used to buy more shoes instead.

Bigger market to target

If you currently live in a small neighborhood, starting a shoe store can be pretty hard, especially because you’re not in town to cater to a lot of people. You don’t have a big market to generate a lot of profit. But if you’re selling online and you market your products well, you can sell to people from different states. When you’ve grown into a bigger business, you can even tap into an international market! Having an online business can be pretty hard because of your competition. As long as you have a loyal client base, you’ll do just fine.

No hassles of an actual store

Running an actual store means that you will have to work the same amount of hours as an ordinary job. Possibly 8 – 10 hours a day, long hours on the weekend, probably even more during holidays and special sales. This is the horrors of running your own shoe shop. However, if you run an online shoe store, not only can you check your website and sales while you’re at home, you can even do it while getting your hair done or cooking dinner. No going home late at night, no worries about traffic or long hours during the weekend.

While an online store is definitely easier to handle, it’s not a job for everyone. If you think this is your type of work, go ahead. Otherwise, if you have a big market in your community, an actual shoe store also has a lot of benefits to offer.

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How to Start an Online Retail Shoe Store

Unlike starting an offline shoe store, it may be a tad easier to start a retail shoe store online. Offline stores require you to get a good space, lots of capital for the store itself, the products to sell and some good business marketing. On the other hand, if you’re to start a shoe store online, the only thing you’ll really need is capital for your first set of shoes and a website to start off your business. If you weigh the costs, setting up an online shoe store is definitely cheaper.

But how do you set up a retail shoe store for yourself?

shoes for sale

1. Find a good supplier

No retail shoe store can be set up without an actual supplier. You need to find one first before you open up shop. In order to do this, you can either look for a wholesale women’s shoes supplier online or try out different stores around the area. You can even personally pick out pairs of shoes to sell online, only this might be a little more expensive compared to buying in bulk. Once you have a good set of shoes to start selling, you can now begin the next step.

However, do make sure that your choices in shoes are those that will sell well. Check fashion magazines, online articles and Hollywood sites. Shoes that are worn by famous celebrities are those that are currently in trend and easy to sell. Be creative in finding suppliers. If you find a good pair of shoes on a celebrity, see if you can find a similar one in your supplier’s shop. That way, you can offer the same design for a cheaper price.

2. Get a website

Once you have a supplier, your next step is to buy a website. Not only should you think of a catchy domain name, you should also lay out some categories and requirements to make your website functional. First, divide your shoes into categories. Do you have boots? What kind of boots? Stilettos or high heels? Flats and pumps? This way, buyers would know where to find what they’re looking for. Next, set up a page for customer service. Give them a way to contact you easily or at least set up some social media accounts. Also make sure that you design your website to allow customers to easily navigate through it. The easier to handle the website, the more people will buy from you.

3. Start promoting

Now that you have the basic requirements for your retail shoe store, you can now start promoting your shop. Make sure to target the right market when you start advertising. Ask for help from friends and family. Regularly check your website too, just in case there are error pages or images that don’t work. These can easily turn off customers and you wouldn’t want that to happen.

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